Primary Colors
Use color to guide user focus and maintain a visually appealing, cohesive design. If using color combinations that fall outside of this guide ensure all text/foreground and background combinations meet AAA accessibility standards for contrast. webaim.org
Primary-Color
This is the brand's defining color, representing trust. It should be reserved for level one and two headings, call to actions, and key focal points to maintain its impact.
Hex Color Code:
BG-Color (Background)
This primary background color used for all page backgrounds unless otherwise specified elsewhere.
Hex Color Code:
Text-Color
High-contrast text is essential for readability, particularly on mobile devices and as text gets smaller. Pure black is the main text color other than when the Primary-Color is specified.
Hex Color Code: